Integrate Oracle CRM on Demand
with Google Analytics

Data Solutions

Connect Oracle CRM on Demand with Google Analytics to bring website engagement insights into your CRM platform. With KingswaySoft’s ETL-based integration, you can import key metrics to analyze lead behavior, improve conversion tracking, and align marketing efforts with CRM data.

Oracle CRM on Demand ToolkitSSIS Productivity Pack

Oracle CRM on Demand with Google Analytics Integration

Sample Integration Use Case

Enrich CRM Records with Website Engagement Data

Enrich CRM Records with Website Engagement Data

Your business tracks online behavior through Google Analytics and manages contacts and opportunities in Oracle CRM On Demand. You want to bring session metrics and campaign data into CRM records for better lead profiling and performance tracking.

  • User Interaction Tracked in Google Analytics: Events, source, session duration, etc.

  • ETL Workflow Extracts Web Metrics: Data mapped to matching lead or contact in Oracle CRM

  • CRM Record Enriched with Analytics: Session data enhances understanding of lead interest

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Developed for Complex Enterprise Workloads

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Advanced Data Workflows Across Systems

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Bridge Web Activity and CRM Insights

Bridge Web Activity and CRM Insights

Use engagement data to better understand lead quality and sales readiness within your CRM.

Optimize Marketing Strategies

Connect Google Analytics campaign performance to lead conversions tracked in Oracle CRM.

Optimize Marketing Strategies

Aligned Data and Improved Workflows

Combine CRM and web data to refine targeting and improve sales outcomes.

Scenario Data Movement Business Outcomes
Link sessions to CRM contacts Google Analytics → Oracle CRM Understand how leads interact with your website
Capture goal completions as CRM events Google Analytics → Oracle CRM Measure marketing conversions within CRM
Add UTM tags to opportunities Google Analytics → Oracle CRM Attribute revenue to specific campaigns
Push opportunity status to Google Analytics Oracle CRM → Google Analytics Use CRM stages in remarketing or audience logic
Track time-to-conversion Google Analytics → Oracle CRM Analyze how long web users take to convert

System Compatibility

Integration Tools Built for Each System

Access the full suite of KingswaySoft’s SSIS Integration Toolkits
and the SSIS Productivity Pack under a single commercial license.

Comprehensive Integration Solution
Using Our SSIS Ultimate Edition

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