Integrate Oracle Marketing Cloud
with ServiceNow
Data Solutions
Connect Oracle Marketing Cloud with ServiceNow to support coordinated workflows between marketing and IT service operations. With KingswaySoft’s ETL-based integration, you can align user data, campaign activities, or event registrations across platforms to enhance service delivery and internal coordination.
Sample Integration Use Case
Share Marketing Registrants with IT for Access Provisioning
Your team captures user registrations for marketing events using Oracle Marketing Cloud. These registrants need IT access for webinars, platforms, or follow-up services. By integrating with ServiceNow, IT teams can automatically receive user data and initiate provisioning or support workflows.
Developed for Complex Enterprise Workloads
Our Solutions Are Built to Support
Advanced Data Workflows Across Systems
Enhance Internal Coordination Across Departments
Marketing and IT teams can work from the same source of truth, improving visibility and operational efficiency.
Simplify Provisioning from Marketing Events
Eliminate manual handoffs by pushing registrant data to IT service workflows in real time.
Aligned Data and Improved Workflows
Connect event and campaign data with IT processes for smoother internal operations.
| Scenario | Data Movement | Business Outcomes |
|---|---|---|
| Share registrant data | Oracle Marketing Cloud → ServiceNow | Trigger IT workflows for event access or onboarding |
| Create access requests | Oracle Marketing Cloud → ServiceNow | Automate request ticket generation based on campaign signups |
| Push attendee updates | Oracle Marketing Cloud → ServiceNow | Keep IT updated with changes to event participant lists |
| Link campaign IDs to support requests | Oracle Marketing Cloud → ServiceNow | Provide IT context for marketing-generated tickets |
| Record user activity for audit | Oracle Marketing Cloud → ServiceNow | Help track event access for compliance and reporting |
System Compatibility
Integration Tools Built for Each System
Oracle Marketing Cloud
Connect to lead, campaign, and registration data using API-based access.
Learn More
ServiceNow
Support for user records request tickets, and custom tables through REST and table APIs.
Learn MoreAccess the full suite of KingswaySoft’s SSIS Integration Toolkits
and the SSIS Productivity Pack under a single commercial license.
Comprehensive Integration Solution
Using Our SSIS Ultimate Edition
Oracle Marketing Cloud Integration Scenarios
View data integration scenarios supported by our solutions. Each example shows how our
components connect enterprise platforms and services to support practical business processes.
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More Data Integration Use Cases
See more use cases across databases,
enterprise systems, and supported application platforms.
Database Connections
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Dynamics 365
Dynamics GP
Dynamics SL
HubSpot
Marketo
NetSuite
Oracle CRM On Demand
Project Server
QuickBooks
Salesforce
SAP
SharePoint
